To promote Life Insurance Awareness Month (LIAM) every September, Nationwide has a dedicated website that provides educational material for insurance professionals and consumers. LIAM is an industry-sponsored marketing campaign coordinated by the Life and Health Insurance Foundation for Education (LIFE), a non-profit educational organization.
Nationwide's LIAM website features video of real people sharing their personal experiences – one of the most powerful ways to convey the importance of life insurance. The site also provides tools to evaluate life insurance needs and compare various types of life insurance.
In addition to our group term life insurance, Nationwide offers a variety of individual life insurance products that are designed to help further Nationwide’s mission of helping consumers protect what matters most while building a secure financial future.