Nationwide Insurance bringing back Dash 4 Cash
2010 NASCAR Nationwide Series bonus program enters year two
FOR IMMEDIATE RELEASE
January 20, 2010
Becky Cox 704-634-5899
Gayle Saunders 614-203-4772
Columbus, OH — The most exciting bonus program in the NASCAR Nationwide Series is returning in 2010 – Dash 4 Cash.
Nationwide Insurance’s Dash 4 Cash, introduced in 2009 by Nationwide Insurance, NASCAR and ESPN, is a one-of-a kind bonus program for the NASCAR Nationwide Series. This year, the four NASCAR races in the Dash 4 Cash bonus program are Nashville (4/3), Kentucky (6/12), Iowa (7/31) and Texas (11/6).
Just like last year, eligible race winners at each of these races will receive an additional $25,000 bonus. If the race winner is not eligible, the prize money rolls to the next Dash 4 Cash race.
This year’s end of season bonus for the NASCAR driver accumulating the most points in the four race program is up to $75,000, a nice raise from 2009’s $50,000 bonus. Eligible drivers for the year-end bonus cannot have driven in more than seven NASCAR Sprint Cup Series races during the season.
The 2010 Dash 4 Cash bonus program is open to all NASCAR Nationwide Series drivers , including those who may not have a full-time NASCAR Nationwide Series ride. NASCAR Nationwide Series drivers with a full time ride in NASCAR Sprint Cup Series must enter every NASCAR Nationwide Series race in order to qualify for the cash payouts in the four races but would not be eligible for the year end bonus.
Brad Keselowski was the big winner in 2009 – winning the $75,000 rollover bonus at Iowa Speedway, $25,000 in Memphis and taking home the $50,000 season bonus.
“Nationwide Insurance is making victory lane a little sweeter in 2010,” said John Aman, associate vice president, Nationwide Insurance. “Dash 4 Cash is sure to make the NASCAR Nationwide Series competition even more exciting for the fans.”
Nationwide, based in Columbus, Ohio, is one of the largest and strongest
diversified insurance and financial services organizations in the U.S.
and is rated A+ by A.M. Best. The company provides a full range of
personalized insurance and financial services, including auto insurance,
motorcycle, boat, homeowners, life insurance, farm, commercial insurance,
administrative services, annuities, mortgages, mutual funds, pensions,
long-term savings plans and health and productivity services. For more
information, visit www.nationwide.com.
The NASCAR Nationwide Series logo and word mark are used under license by the National Association for Stock Car Auto Racing, Inc., and Nationwide Mutual Insurance Company. NASCAR ® and the NASCAR logo are registered trademarks of the National Association for Stock Auto Racing, Inc. Nationwide, Nationwide Insurance, and the Nationwide Frame mark are federally registered service marks of Nationwide Mutual Insurance Company.