Nationwide launches innovative recruiting tool
360-degree virtual tour first among Fortune 100 companies
FOR IMMEDIATE RELEASE
April 10, 2007
Liz Christopher 614-249-7705
Columbus, Ohio— Nationwide is pleased to announce the launch of a new, innovative HR recruitment tool – a 360-degree virtual tour on nationwide.com. The tour includes imbedded pictures, voices, sounds, navigation and video.
The concept of the virtual tour was created to provide potential associates an opportunity to learn about Nationwide’s values and commitment to creating a work-friendly environment for its associates. The tour invites visitors inside Nationwide’s lobby and into the recruiting offices. The tour continues to the coffee shop, through a sample office space and outside to the park in front of the Columbus, Ohio headquarters. Nationwide will add tour information for other large locations across the country this year.
The tour is part of the nationwide.com careers page.
“Nationwide is committed to attracting the best and brightest talent,” said Rocky Parker, associate vice president for Talent Acquisition. “This virtual tour helps potential associates picture themselves working at Nationwide by visiting us before they even apply for a job and step foot inside our buildings.”
The tour also reflects where the company is headed, by focusing on Nationwide’s marketing and branding campaigns. Nationwide is the first among Fortune 100 companies to provide a resource like this to help draw potential associates.
“The virtual tour is all part of extending the On Your Side® brand promise to potential employees,” said Parker. “Our brand is a living brand, which results in a lively, upbeat environment where our associates can do their best work.”
To take the tour, visit nationwide.com and select careers in the top navigation. You’ll find links to the virtual tour listed as “take our virtual tour” on the left side of the page under “Related Links” and “Take our 360 Tour” under “What are you looking for?” in the middle of the page.
In addition to the 360-degree virtual tours, look for more innovative recruiting tools on nationwide.com later this year.
Nationwide, based in Columbus, Ohio, is one of the largest diversified insurance and financial services organizations in the world, with more than $158 billion in assets. Nationwide ranks #98on the Fortune 100 list. The company provides a full range of insurance and financial services, including auto, motorcycle, boat, homeowners, life, commercial insurance, administrative services, annuities, mortgages, mutual funds, pensions and long-term savings plans. For more information, visit www.nationwide.com.
Nationwide, the Nationwide Framemark and On Your Side are federally registered service marks of Nationwide Mutual Insurance Company.