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Nationwide Financial unveils YourLife SM Survivorship Universal Life insurance

New product helps financial professionals deliver estate, business and charitable planning solutions to clients

FOR IMMEDIATE RELEASE

Jeff Botti
614-249-6339
bottij@nationwide.com

Columbus, Ohio –Providing solutions to complex problems is the hallmark of life insurance products from Nationwide Financial Services, Inc. (NYSE: NFS). Following its recently updated Whole and Term Life products, the company today unveiled Nationwide YourLife^SM SUL, a lower-cost, low-maintenance, life insurance product that offers death benefit protection, a no-lapse guarantee and unique legacy, estate and business planning solutions. Protections and guarantees are subject to the claims-paying ability of the issuing life insurance company.

“Nationwide YourLife SUL is designed for couples or business partners, ages 50 to 70, who want a cost-effective way to insure both their lives, or if one person in the pair has a health concern and is uninsurable,” said Peter Golato, senior vice president for Nationwide Financial. “These clients generally have a high- to ultra high-net worth and want simplified solutions to their relatively complex needs.

“Adding our new survivorship universal life insurance to our existing suite of products ensures that we’re providing consumers with a variety of life insurance choices to meet their needs,” Golato added.

Key features of Nationwide YourLife^SM SUL
YourLife^SM SUL has features that Nationwide offers to financial professionals to help grow their business. For example:

• Placement Improvement Program — This underwriting program helps to find the best deal possible for clients.
  
• Automated Premium Monitor (APM) — This three-tiered safety net provides a way for financial professionals and their clients to monitor the no-lapse guarantee of the policy. APM helps prevent late payments by notifying clients of the status of their guarantee and corrects late payments.
  
• Owner-directed settlement options — Clients have the flexibility to select which settlement options are available to their beneficiaries.
  
• Members of Nationwide Financial’s Advanced Sales team provide individual case support throughout the sales process.
  
• Easy access to Nationwide’s underwriting department by phone or e-mail can help simplify the sales process.

“Our new SUL product offers a more affordable way to create a legacy compared to purchasing two individual policies, allowing clients to leave more to their children, grandchildren or a favorite charity, or even to protect a special needs family member or dependent,” Golato said. “And when it comes to estate planning, SUL offers an efficient way to help cover any estate taxes, as well as administrative expenses, at the death of the second spouse. If structured properly, it can even be estate-tax free. Our SUL may also provide unique alternatives to business planning and wealth transfer needs.”

For example, the Select Estate Protection rider – available at no additional cost and automatically added to policies where the insureds meet specified age, health and specified amount criteria – is a term rider that provides an additional death benefit to the beneficiary for the first four policy years. It can be used to help pay some or all estate taxes that may be due upon the second death because of the three-year look-back rule.

For an additional cost, the basic Estate Protection term rider provides an additional death benefit to the beneficiary for the first four policy years. It can also be used to help pay some or all estate taxes that may be due upon the second death because of the three-year look-back rule.

Also available is a Policy Split Option rider, which splits the policy into two in the event of a divorce or tax law changes specified in the contract.

Important Consumer Information
As with all life insurance, guarantees are subject to the claims-paying ability of the issuing life insurance company. As consumers’ personal situations change (for example, marriage, birth of a child or job promotion), so will their life insurance needs. Care should be taken to ensure this product is suitable for long-term life insurance needs. Any associated costs should be evaluated before making a purchase. Investing involves market risk, including the possible loss of principal.

Life insurance has fees and charges associated with it that include costs of insurance that vary with such characteristics of the insured as gender, health and age, and has additional charges for riders that customize a policy to fit individual needs.

Neither Nationwide nor its representatives give legal or tax advice. Consumers should contact their legal or tax advisor for answers to their specific questions.

About Nationwide
Nationwide, based in Columbus, Ohio, is one of the largest diversified insurance and financial services organizations in the world, with more than $160 billion in assets. Nationwide ranks #104 on the Fortune 500 list. The company provides a full range of insurance and financial services, including auto, motorcycle, boat, homeowners, life, farm, commercial insurance, administrative services, annuities, mortgages, mutual funds, pensions, long-term savings plans and health and productivity services. For more information, visit www.nationwide.com.

^{Life insurance is issued by Nationwide Life Insurance Company or Nationwide Life and Annuity Insurance Company, Columbus, Ohio.}

^{Nationwide, Nationwide Financial, the Nationwide framemark and On Your Side are federally registered service marks of Nationwide Mutual Insurance Company. Nationwide YourLife is a service mark of Nationwide Mutual Insurance Company.}

^{• Not a deposit • Not FDIC or NCUSIF insured • Not guaranteed by the institution • Not insured by any federal government agency • May lose value}