Markets and economy

Can seasonality and earnings help lift stocks higher?

Mark Hackett, CFA®, CMT®, CFP®

Key Takeaways: 

  • Favorable seasonality and strong corporate earnings may provide a supportive backdrop for stocks in the months ahead.
  • While risks remain, the path forward for stocks is unlikely to be linear, and volatility may persist.

10/07/2026 — The stock market absorbed one macroeconomic shock after another in September: surging oil prices, rising Treasury yields, tighter monetary policy, and souring AI sentiment, to name a few. Despite this wall of worry, the S&P 500® Index finished the seasonally weak month down a modest 0.4%, outperforming the average September decline of 1.1% dating back to 1928.

With the market demonstrating resilience in the face of significant headwinds, investors may begin to ask what tailwinds could help stocks break out of their recent narrow trading range.

First, seasonality tilts in favor of the bulls. Forward returns from September 30 have historically been stronger during midterm election years. (See chart.) Notably, the S&P 500 has outperformed the typical year-two presidential cycle pattern, which has historically been marked by weakness leading into midterm elections.

Average S&P 500 returns have historically been stronger during midterm election years than during all years since 1950. Returns averaged 3.0% in October, 6.6% in the fourth quarter, and 14.4% from October through March, compared with 0.9%, 4.2%, and 6.5% for all years.

The approaching midterm election in November also marks what has historically been the strongest six-month stretch of the four-year presidential cycle. The S&P 500 has averaged a 14% gain during this post-midterm period, double the 7% average across all years.

Second, economic growth remains resilient. Nominal GDP growth was reported at an annualized 8.5% in the second quarter, reinforcing the strength highlighted by recent manufacturing Purchasing Managers Index (PMI) readings. That strength also suggests corporate fundamentals should remain solid as we approach third-quarter earnings season. Current estimates call for Q3 earnings growth of roughly 29%, which would mark the third consecutive quarter of earnings growth above 25% for S&P 500 companies.

Lastly, while investors may assume that Fed rate hikes automatically slow future earnings growth, history suggests the relationship is more nuanced. In recent tightening cycles, next-12-month earnings per share for the S&P 500 has continued to increase. While the effects of higher rates often emerge with a lag, the evidence suggests today's rate environment is not yet restrictive enough to meaningfully weaken the earnings outlook.

While the market's path forward is unlikely to be linear, many of the risks that have weighed on investors recently are likely to continue fueling volatility. However, favorable seasonality and strong corporate earnings could help support a more bullish trend for stocks in the months ahead.

Author(s)

Mark Hackett, CFA, CMT

Mark Hackett, CFA®, CMT®, CFP®

Chief Market Strategist, Nationwide Investment Management Group

Mark Hackett is the Chief Market Strategist for Nationwide’s Investment Management Group, bringing more than 20 years of experience in the asset management industry to the role.

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Disclaimers

This material is not a recommendation to buy or sell a financial product or to adopt an investment strategy. Investors should discuss their specific situation with their financial professional.

Except where otherwise indicated, the views and opinions expressed are those of Nationwide as of the date noted, are subject to change at any time and may not come to pass.

S&P 500® Index: An unmanaged, market capitalization-weighted index of 500 stocks of leading large-cap US companies in leading industries; it gives a broad look at the US equities market and those companies’ stock price performance.

S&P Indexes are trademarks of Standard & Poor’s and have been licensed for use by Nationwide Fund Advisors. The Products are not sponsored, endorsed, sold or promoted by Standard & Poor’s and Standard & Poor’s does not make any representation regarding the advisability of investing in the Product.

Purchasing Managers Index: A monthly survey-based economic indicator that measures the health of the manufacturing and services sectors.