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Alex Bowman and Nationwide: A partnership on the fast track

One year after his impressive debut with Hendrick Motorsports, Alex Bowman took over as full-time driver of the No. 88 Nationwide Chevy Camaro ZL1 for the 2018 season in the NASCAR Cup Series with a 19-race majority sponsorship from Nationwide. Bowman, 25, initially piloted the No. 88 Chevrolet SS in 10 of the final 18 Cup races during the 2016 season in place of injured driver Dale Earnhardt Jr. The Tucson, Arizona native debuted with the No. 88 team on July 17, 2016, at New Hampshire and went on to earn three top-10 finishes with the team including a sixth-place result at Phoenix, where he won the pole position and led a race-high 194 laps. Bowman got the 2018 season off to a strong start as he guided the No. 88 car to the pole in the first race of the season for the 59th running of the DAYTONA 500.  

Get to know Alex Bowman


For more videos and to learn more about Alex, visit our YouTube page.

Bowman Hero Card

Follow Alex and the No. 88 team all season long

Be sure to check out @AlexBowman88 and @Nationwide88 on FacebookTwitter and Instagram for behind the scenes access to Alex Bowman and the No. 88 throughout the 2018 NASCAR Cup series season.

Download your digital version of the 2018 Alex Bowman No. 88 Nationwide Hero Card. Download now.

Dale with Impala

Dale Earnhardt Jr.: A customer and partner for nearly 30 years

After an 18-year run in the NASCAR Cup Series with 26 career victories, including the 2004 and 2014 Daytona 500s, Dale Jr. hung up his driving gloves and joined NBC Sports NASCAR coverage in 2018. His new role will allow him a wide range of opportunities in the company’s media businesses, including movies, television, podcasts and more. While Dale Jr. became a Nationwide customer at the age of 16, the Earnhardt family has trusted Nationwide with their insurance needs for more than 35 years. Dale Jr. expanded his relationship beginning in 2009 to market the company’s product and services and ultimately became the driver of the No. 88 Nationwide Chevrolet SS for 3 years from 2015 to 2017. Nationwide continues to take great pride in being able to protect the things that matter most to Dale Jr. and his family.

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