Successful investing isn't always about how much money you make. It’s also about how much you keep. Keeping losses to a minimum allows your assets the potential to grow over time through compounding.
To keep your portfolio from losing value or hindering the growth of your assets, avoid these common investing mistakes.
1. Putting all your eggs in one basket
Everyone knows this old adage. If you invest all of your assets in only one fund or security and that investment tanks, your portfolio could be scrambled.
Instead, consider diversification. While this strategy doesn’t ensure a profit or guarantee you won’t lose money, you can better manage risk by spreading your assets among different investments and asset classes. That includes stocks, bonds and cash instruments.
As some assets fall in value, others may rise or hold steady and help offset the losses.
2. Trying to time the market
Some investors stay fully invested in stock funds while the stock market is rising, then jump quickly into money market1 or cash equivalents just before stock values begin to fall. For this strategy to work, investors must know precisely when to get out of stocks. And precisely when to buy back into them. Always.
If you build a portfolio that meets your long-term goals and considers your risk tolerance, you can stay invested. Even when the market is volatile.
3. Buying last year’s winners
Don’t expect last year’s top-performing funds or stocks to be successful year after year. Too many factors can affect stock and bond funds in any given year. Factors such as economic health, interest rates, consumer confidence and political issues.
While there’s no guarantee history will repeat itself, you don’t want to ignore a past-season winner that has steady performance and a fund manager with a consistently solid track record.
4. Thinking short term
Investing for the short-term simply may not give your investments time to potentially grow. This is particularly important if your goal is long-term, such as funding your retirement or college education for your kids. For long-term growth, many investment professionals say it’s essential for your portfolio to include stocks.
There may be periods when stock prices fall and your portfolio loses value. But stocks, such as those in the S&P 500, have historically outperformed bonds and cash investments.2
 An investment in a money market fund is not insured or guaranteed by the FDIC or any other government agency. Although the money market fund seeks to preserve the value of your investment at $1 per share, it is possible to lose money by investing in the money market. The fund may impose a fee upon sale of shares or temporarily suspend the ability to sell shares if the fund's liquidity falls below required minimums because of market conditions or other factors.
Investing involves market risk including possible loss of principal.