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Dale Earnhardt Jr. and Nationwide

There's more to Dale Jr. than driving race cars. He's also a business owner, an animal lover and a guy who dreams about his retirement. As a longtime customer, Dale Jr. looks to Nationwide to protect the many things that are important to him, including his businesses, his pets, his future and more.

Dale Earnhardt Jr. Tribute

Watch our retirement tribute commercial where Dale Jr. thanks the fans, teammates, friends and family who have supported him throughout his racing career.

A Partnership on the Fast Track

Dale Earnhardt Jr. statsNationwide and Dale Jr. officially teamed up in 2009, but it was a connection a long time in the making. The partnership was an extension of his family’s longtime relationship with Nationwide off the track – the Earnhardt family has trusted Nationwide for their insurance needs for more than 35 years. Dale Jr. has continued that relationship with his own 25-year relationship trusting Nationwide to protect everything from his cars to his house to his business and even his dog, Gus.

In September of 2014, Nationwide announced an agreement with Hendrick Motorsports to become the majority primary sponsor for Dale Earnhardt Jr. and the No. 88 car for 21 races in each of the 2015-2017 seasons. In the past two years, Dale Jr. and the No. 88 tallied 3 race wins, 21 top-5 and 28 top-10 finishes in 54 NASCAR Cup Series starts. Nationwide takes great pride in being able to protect the things that matter most to Dale Jr., his family and his team, and showing his fans that Nationwide is on your side.


So Many Dales 

So Many Dales

Follow our social channels for behind the scenes access and to meet more new sides of our favorite race car driver as they're revealed throughout the season.

Find Nationwide 88 on Facebook, Twitter and Instagram

DaleJr-Hero-Card 1

Dale Jr. Hero Card

Download your digital version of the 2017 Dale Jr. No. 88 Nationwide Hero Card.

Download now

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